How to handle sales pressure, comes down to many different processes. Sales is undoubtedly one of the most stressful jobs. The volatile nature of customers, in addition to general hostility towards the more traditional sales approach, is making it more difficult for salespeople to close deals easily.

The issue is further compounded thanks to the Internet and the availability of price comparison websites. While they serve consumers quite well and may even have served you well as a salesperson, they are making it a lot harder to chase the biggest commissions and profit margins. Understandably, salespeople such as sales executives are under quite a bit of stress. Here, we will take a look at some stress management techniques that should make your sales job a bit less painful.

How do I overcome stress in sales roles?

Dealing with failure.

One of the most effective tricks for dealing with stress in sales is to simply not dwell on failures. If someone has done their best in a sales position, then any problems with closing a deal were simply out of their hands, so they should not dwell on them.

Of course, there are learning experiences to be gained from setbacks and sales professionals would be wise to investigate the situation to see where the pitch or close could have been improved, but the most important thing to do is to simply purge the negative emotions away. They will do nothing more than leave salespeople feeling drained and unable to close future sales as easily as they were able to before.

Professional development.

Salespeople sometimes are not born as natural sellers. While the majority enter the field with natural aptitude, it will need to be groomed in others. Attending sales seminars will allow candidates to gain further insight into how the field of sales actually works and what they can do to improve themselves as salespeople.

Want to close more sales? Click the article below and learn how.

How to handle sales pressure, comes down to many different processes. Sales is undoubtedly one of the most stressful jobs. The volatile nature of customers, in addition to general hostility towards the more traditional sales approach, is making it more difficult for salespeople to close deals easily.

The issue is further compounded thanks to the Internet and the availability of price comparison websites. While they serve consumers quite well and may even have served you well as a salesperson, they are making it a lot harder to chase the biggest commissions and profit margins. Understandably, salespeople such as sales executives are under quite a bit of stress. Here, we will take a look at some stress management techniques that should make your sales job a bit less painful.

How do I overcome stress in sales roles?

Dealing with failure.

One of the most effective tricks for dealing with stress in sales is to simply not dwell on failures. If someone has done their best in a sales position, then any problems with closing a deal were simply out of their hands, so they should not dwell on them.

Of course, there are learning experiences to be gained from setbacks and sales professionals would be wise to investigate the situation to see where the pitch or close could have been improved, but the most important thing to do is to simply purge the negative emotions away. They will do nothing more than leave salespeople feeling drained and unable to close future sales as easily as they were able to before.

Professional development.

Salespeople sometimes are not born as natural sellers. While the majority enter the field with natural aptitude, it will need to be groomed in others. Attending sales seminars will allow candidates to gain further insight into how the field of sales actually works and what they can do to improve themselves as salespeople.

Want to close more sales? Click the article below and learn how.

read our article on best sales techniques.


Maintaining composure is the key to success in sales, so candidates need to be aware of the techniques they can use to keep them more grounded.

These will understandably vary between salespeople, so there is no true one-size-fits-all solution for this issue. However, effective breathing techniques and meditative thoughts are often thought to be universal approaches that apply well to the majority of salespeople.

Managing workload.

Taking on too much and too quickly will always leave salespeople feeling less effective and unproductive. When candidates are simply too bothered to get any pleasure from their existing commitments, then they are just taking on too many things at the time. Of course, this requires salespeople to prioritise their time accordingly.

They will need to break down the list of their current professional obligations and commitments and see what can be removed from the mix or passed on to another representative who may be in a better position to close the deal.

These should also be balanced with a salesperson's personal life: family, social opportunities and any personal commitments should also be taken into consideration when performing the fine balancing act of reducing the number of tasks being accepted.

Delegating tasks.

When salespeople know how to prioritise their tasks, they then should also be in a position to start delegating responsibilities to others. This will allow all members of the sales team to bring their most effective skills to the trade in order to increase the amount of sales being closed.

Of course, it is easy to get swept into the idea that candidates need to be perfect at all times. This simply is not possible in the highly stressful world of sales. Similarly, candidates should not feel the need to procrastinate in order to get the work done: this rarely works out positively for anyone involved. A more streamlined approach will ensure the work is getting done smarter, not harder.

Work breaks.

Stress reduction can only be accomplished when salespeople take on activities that counter it altogether. Breaks should always form a part of the working day and be taken often, as recent studies suggest productivity is maximised with shorter breaks more often, as opposed to the more traditional route of a longer break less often.

It will allow salespeople to sharpen their sense and ultimately allow them to approach the job with a greater sense of ability. Holidays can be important, too. Getting away from it all for a short while can allow salespeople to rest and recharge their batteries, so as to approach the job at hand for longer periods more effectively.