crm marketing manager in cardiff

posted
10 April 2019
contact
lisa jones, randstad business support
job type
temporary
salary
Competitive
apply now

posted
location
cardiff, wales
specialism
marketing & PR
sub specialism
Marketing
job type
temporary
working hours
Full-Time
salary
Competitive
experience
Agency
reference number
Marketing Manager
contact
lisa jones, randstad business support
phone
02920877515
apply now

job description

Are you a meticulous and experienced CRM Marketing Manager? If so we have an exciting opportunity to work within a busy department of a client based in Cardiff. Offering full time hours, this is a fantastic opportunity for someone looking for their next career move. If you are happy to take on a fixed term contract, are immediately available for work and are able to demonstrate the below skill set, don't hesitate; apply today!

RESPONSIBILITIES:



* To lead the CRM and email marketing strategy for UK Affinity.
* To work with the Affinity marketing teams agreeing and delivering high quality data for campaigns, programs and other marketing activities.
* To produce high quality end-to-end CRM communications. From data manipulation through to email delivery.
* Manage the CRM budget.
* Innovate new approaches and optimise existing processes.
* Use data to help drive improved propositions, marketing approaches, content and delivery leading to better ROI and key marketing KPI's.
* Own the marketing workstream of the CRM capability project in 2019/2020.
* Accountability for data quality and adherence to GDPR, PECR and other data capture and storage requirements.
* Work with marketing colleagues to help improve their campaigns, content and approach to key target audiences
* Work across the clients business leveraging knowledge from other businesses that further inform and enhance proprietary work carried out.

REQUIREMENTS:



* Experience of planning, designing and delivering CRM campaigns is essential.
* Experience of working in a highly regulated industry is preferable.
* Ability to work unsupervised.
* Ability to perform basic data functions; including cleansing, manipulating and segmentation.
* Knowledge of GDPR, PECR and other relevant regulations.
* Experience working with Salesforce Marketing Cloud beneficial.
* Strong communication skills to manage internal stakeholders.
* Ability to prioritise work.
* Incredible attention to detail.
* Ability to collaborate with colleagues to share best practice and leverage complimentary skills.

Bachelor's degree - or similar Marketing/CRM qualification preferred

Randstad Business Support acts as an employment business when supplying temporary staff and as an employment agency when introducing candidates for permanent employment with a client. Randstad Business Support is an equal opportunities employer and decisions are made on merits alone.

skills

Attention to Detail

educational requirements

university