In today's competitive job market, attracting and retaining top tech talent in the public services sector can be a challenge. However, by implementing the right strategies and leveraging our expertise, you can build a high-performing tech team that drives innovation and improves public services. In this blog post, we'll discuss some key strategies for attracting top talent to your organisation.

1. Building a compelling employer brand

Your employer brand stands as a beacon in the competitive tech job market, helping attract the finest professionals. By emphasising your organisation's dedication to innovation, inclusivity, and work-life balance, you can make a lasting impact. Sharing success stories and testimonials from your current tech workforce can offer candidates an insight into your work culture and the potential impact of their role.

Our 2023 REBR report underscores the rising importance of financial stability, with 40% of employees willing to work beyond retirement age for more substantial pension benefits. Moreover, 19% would choose unemployment over a job that doesn't align with their values. With salary losing its crown as the top motivator for the third consecutive year, your employer brand and cultural fit have become critical aspects of attracting top tech talent.

2. Competitive compensation and holistic benefits packages

Top tech talent seeks more than just a competitive salary; they expect a comprehensive benefits package that aligns with industry standards. Although the average salary for a tech professional in the UK is under £30,000, this figure can vary depending on factors such as role, experience, and location. In addition, tech professionals highly appreciate benefits like flexible work hours, remote work options, opportunities for professional growth, and comprehensive healthcare coverage.

The rising cost of living, as indicated in our latest Workmonitor report, has resulted in a critical view of work among 58% of employees. A significant 59% are considering or have already taken on a second job to cope with these economic pressures. Therefore, offering a well-rounded compensation and benefits package can help position your organisation as an attractive choice for tech professionals.

3. Fostering a positive and inclusive work environment

Maintaining your top tech talent is just as crucial as attracting them in the first place. Creating a positive, inclusive work culture can significantly contribute to this goal. Encouraging open communication, collaboration, and a healthy work-life balance can make employees feel valued and motivated.

Data from our REBR report reveals work-life balance as a leading driver in job-seeking. A notable 44% of employees would consider leaving their current role to improve their work-life balance. Furthermore, 32% prefer workplaces that encourage the sharing and acceptance of diverse political views, attitudes, and virtues. By fostering a supportive work culture, you can not only attract top tech talent but also inspire them to stay, reducing turnover and enhancing productivity and morale.

Keeping pace in the evolving tech job market

As the tech sector advances and job markets grow more competitive, drawing in and retaining top tech talent requires an adaptive, employee-centric approach. By strengthening your employer brand, offering competitive compensation packages, and nurturing a positive work environment, your organisation can stay ahead in the talent acquisition game, paving the way for innovation and improved public services. By staying attuned to employees' needs and industry trends, you can ensure your strategies evolve in line with the changing landscape.

Relying on dependable insights, such as those offered by the 2023 Randstad REBR and Workmonitor reports, you can inform your strategies and help your organisation stand out in the UK's tech job market. In the face of ongoing changes, creating a resilient and dynamic work culture that prioritises employee satisfaction and work-life balance is essential.

Businesses should always recall that, it's not just about attracting tech talent; it's about creating an environment where they want to stay, innovate, and help improve public services.

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