Applying principle of differentiation to marketing plans,Applying principle of segmentation to marketing cases,Applying strategies for targeting to marketing projects,Attention to Detail,Brainstorming themes for advertisements,Calculating appropriate retail pricing for products,Collaborating with designers to create logos,Completing analyses of competitors,Composing concise promotional copy,Composing marketing email,Competitive analysis,Composing direct marketing communications,Conducting focus groups,Conducting market research,Conducting media research,Conducting SWOT Analyses,Conforming to deadlines,Constructing consumer surveys,Creative,Critical thinking,Cutting costs,Defining target audiences,Demonstrating products,Developing consumer surveys,Developing rapport with clients,Devising marketing plans,Determining keywords for search engine optimization strategies,Developing social media strategy,Developing concepts for new products,Devising marketing plans,Devising press releases,Devising rewards and loyalty programs,Educating sales staff regarding brand viability,Evaluating advertising proposals,Evaluating the effectiveness of advertising campaigns,Evaluating the performance of agencies and contractors,Evaluating product packaging options,Event planning,Evaluating the validity of research,Facilitating focus groups,Facilitating meetings and discussions,Facility with customer relations management software,Financial analysis,Influencing others,Interviewing sales staff to gauge customer responses to brands,Leadership,Listening,Managing budgets,Manipulating statistical packages,Microsoft Excel,Monitoring industry trends,Negotiating rates and terms,Organizational,Pitching marketing plans to group,Planning promotional events,Planning distribution of products,Problem Solving,Processing criticism about campaigns,Presenting to groups,Proposing new products and services,Quantitative,Researching and selecting media outlets for advertising/promotion,Resiliency,Responding to threats to brands,Results oriented,Retail site selection,Reviewing website models for promoting products/services,Sales,Selecting and training brand ambassadors,Setting prices to maximize profit and sales volume,Soliciting feedback from customers,Solving marketing problems using qualitative analysis,solving marketing problems using quantitative analysis,Statistical,Stress management,Structuring focus groups,SWOT analysis,Storytelling,Time management,Utilizing presentation software,Writing reports,Writing advertising copy,Writing executive summaries,Writing press releases