Field Marketing Manager (6-Month Contract)
Location: London, UK (Hybrid/Onsite)
Rate: £44 per hour
Contract Duration: 6 Months
About the Role
We are looking for a results-oriented, enthusiastic, and creative Field Marketing Manager to join a leading global tech enterprise and drive front-line field engagement across the UK & Ireland region.
In this multi-faceted role, you will act as a key commercial partner to Sales and Business Development teams, leveraging the full marketing mix to build brand awareness, generate high-quality business leads, and accelerate prospects through the pipeline.
Key Responsibilities
- Campaign Planning & Execution: Design and execute dynamic UK & Ireland field marketing campaigns using a full mix of channels to build awareness, drive lead generation, and progress pipeline opportunities.
- Sales Activation & Enablement: Support outbound campaign execution with clear messaging, targeted touch plans, and enablement tools for sales teams.
- Cross-Functional Collaboration: Partner with wider EMEA/Global campaign, digital, event, PR, and partner marketing teams to align and maintain a regional calendar of marketing activities.
- Performance Analysis & Reporting: Review regional campaign metrics across all channels, forecast pipeline targets, and provide sales leadership with detailed commentary, actionable insights, and performance reports.
- Stakeholder Alignment: Build strong relationships with Sales and Business Development leadership to align marketing activities with go-to-market strategies, sales plays, and regional priorities.
- Vendor Management: Oversee third-party vendors and media publishers to maximize budget efficiency, reach, and overall campaign ROI.
Requirements & Experience
- Proven Track Record: Solid experience in B2B field marketing, ideally within the technology or enterprise software sector.
- Commercial Mindset: Strong experience acting as a direct business partner to Sales and Business Development teams.
- Marketing Mix Proficiency: Hands-on experience executing multi-channel integrated campaigns (digital, events, outbound, partner marketing).
- Data-Driven: Ability to analyze campaign performance metrics, forecast pipeline attainment, and optimize campaigns to reach targets.
- Communication & Relationship Building: Excellent stakeholder management skills with the confidence to brief, guide, and report to senior sales leaders.
How to Apply
If you are a proactive marketing professional ready to make an immediate impact within a high-performing enterprise marketing team, apply today with your updated CV!
Randstad Business Support is acting as an Employment Business in relation to this vacancy.
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