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    1 job found in blackpool, north west

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        • blackpool, north west
        • permanent
        • £25,000 - £28,000 per year
        • randstad business support
        We are looking for an experienced Senior PPC & Digital Marketing Executive to work within New Home Sales. Reporting to the Group Marketing & PR Manager, you will work closely with the Sales and Marketing teams to deliver effective PPC campaigns across the brand and hold responsibility for the management of all digital advertising, product listings and related online content.The role is suitable for Digital Marketeers, ideally from agency or luxury B2C business, who are highly experienced in generating sales leads, primarily through PPC.Responsibilities:Launching and optimizing PPC campaigns to generate sales leadsDevelop effective paid search strategiesKeyword selection and audience targetingTracking KPIs and producing useful reports for managementMonitoring budgets and ROICreating engaging and accurate campaigns in line with company strategyEnsuring that all digital marketing activity is in line with GDPRMaintaining digital listings platforms and databases to ensure that all content and channels are relevant & up to date.Liaise closely with the team to align digital activity to the company's marketing strategy.Contribute to other marketing requirements of the Group, when required.You will be:An experienced PPC Manager or Digital Marketing SpecialistHave a working knowledge of analytics tools and SEOAble to work collaboratively to deliver effective and innovative digital marketing campaignsBe both analytical and creativeA good organiser and the ability to manage multiple projectsBe flexible and react quickly to changeAble to work on own initiative and as part of a teamExperienced with email platforms and databasesHave good copywriting and graphics skills Experience & Qualifications:BSc/BA in Marketing, Digital Media or a related field3 years experience in PPC, data analysis and reportingProficient in MS Office (particularly Excel) AdWords and Google certification is a plusAdobe InDesign and Photoshop is a strong advantageRandstad Business Support acts as an employment business when supplying temporary staff and as an employment agency when introducing candidates for permanent employment with a client. Randstad Business Support is an equal opportunities employer and decisions are made on merits alone.
        We are looking for an experienced Senior PPC & Digital Marketing Executive to work within New Home Sales. Reporting to the Group Marketing & PR Manager, you will work closely with the Sales and Marketing teams to deliver effective PPC campaigns across the brand and hold responsibility for the management of all digital advertising, product listings and related online content.The role is suitable for Digital Marketeers, ideally from agency or luxury B2C business, who are highly experienced in generating sales leads, primarily through PPC.Responsibilities:Launching and optimizing PPC campaigns to generate sales leadsDevelop effective paid search strategiesKeyword selection and audience targetingTracking KPIs and producing useful reports for managementMonitoring budgets and ROICreating engaging and accurate campaigns in line with company strategyEnsuring that all digital marketing activity is in line with GDPRMaintaining digital listings platforms and databases to ensure that all content and channels are relevant & up to date.Liaise closely with the team to align digital activity to the company's marketing strategy.Contribute to other marketing requirements of the Group, when required.You will be:An experienced PPC Manager or Digital Marketing SpecialistHave a working knowledge of analytics tools and SEOAble to work collaboratively to deliver effective and innovative digital marketing campaignsBe both analytical and creativeA good organiser and the ability to manage multiple projectsBe flexible and react quickly to changeAble to work on own initiative and as part of a teamExperienced with email platforms and databasesHave good copywriting and graphics skills Experience & Qualifications:BSc/BA in Marketing, Digital Media or a related field3 years experience in PPC, data analysis and reportingProficient in MS Office (particularly Excel) AdWords and Google certification is a plusAdobe InDesign and Photoshop is a strong advantageRandstad Business Support acts as an employment business when supplying temporary staff and as an employment agency when introducing candidates for permanent employment with a client. Randstad Business Support is an equal opportunities employer and decisions are made on merits alone.

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